The Barometer of American Companies in Portugal, developed in partnership between PwC and AmCham Portugal, analyzes the role of American companies in the country, combining their economic relevance with managers' perceptions of how the business environment is evolving.
The study highlights the role of the United States of America (USA) as a strategic partner for Portugal, standing out as its main non-European partner in trade and investment, and as a driver of growth, innovation and technological development. At the same time, it underlines Portugal's attractiveness to American investment, underpinned by its position as an emerging hub in the digital economy, establishing itself as a strategic point in this value chain and benefiting from its connectivity and the growing presence of data centers.
The analysis of the economic impact of American companies confirms this position, showing a growing contribution to the national economy. Their share of GDP has grown steadily, increasing by 4.8% between 2023 and 2024, reflecting the expansion of their activity and their growing importance in creating wealth in Portugal.
At the same time, the business structure is changing, with fewer small companies and a strengthening of mid-sized ones, alongside an expansion of employment and pay levels above the national average. These results point to an increasingly consolidated business base with a structural impact on value creation, underpinning the confidence and growth prospects identified throughout the report.